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Integrating both English and Spanish musical influences, SERGIO has cultivated a new soundscape derived directly from his upbringing as a first-generation Mexican American. After the great success of his boyband In Real Life and the mentorship gained from the experience, SERGIO has solidified the imprint he desires to leave in the world. The rising Pop Latino star is seeking to redefine the genre in a new and invigorating way, especially through the Pepsi Music Lab program he embarked on in 2022. The 22 year-old strives to continue curating a colorful discography by pulling his inspiration from his personal experiences to share unifying stories to his audience through his unique voice and perspective.

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